What is the Best Brand?

As a consumer, you want to buy quality products while at the same time, not overpaying for them. If you’re looking for the best brand of something, your main concern is quality. Sure, there are plenty of cheap prices out there but how long will the products last?

This site is dedicated to helping you find the best brands on all kinds of items from electronics to toys to tires and everything in between.

Shopping By Brand

It’s easy to get caught up in buying products just based on how popular the brand is but not every brand is worth the money. Many brands have high price tags that are mainly contributed to good marketing. For instance, did you know that a lot of the brand name sunglasses are actually made from the same company? Quality wise, they’re all similar but vary in price solely due to the perceived value each of those brands carry.

Most of the time, going with familiar brands is a smart choice because those brands didn’t become successful by offering low quality products but for a lot of products, you can get more bang for your buck by going with a lesser known brand. The quality might be a bit lower but for the price you pay, you’ll be getting more.

Another example would be Beats headphones. How is their quality? They’re decent at best but in terms of price for similar headphones, they’re way overpriced, yet, tons of people still buy them. Why is that? The main reason is because of good marketing. You’ve likely seen plenty of their commercials or athletes and celebrities wearing their headphones with the lower case “b” logo on them.

Many consumers see famous people wear them and automatically assume the quality is high enough to justify the price. In reality, there are much better brands you can buy for nearly half the price. This is why when it comes to certain products, buying due to the popularity of the bran is a waste of money, unless looking cool and being “in” is your main purpose.

Things Change

Another thing to keep in mind is that brand quality and price points change over time. From different management to designers to cost saving measures, many companies can become better or worse as the years go by. So just because a brand used to be great 10 years ago, it doesn’t mean they’re still great today. This is why it’s important to also take recent customer reviews into consideration.

It’s like restaurants that used to be great and for whatever reason, they start going downhill. You’re paying the same price or maybe even more but now, you’re getting less in terms of quality and satisfaction.

Focus on Model, Not Brand

Even some of the best brands make questionable products. Nike, for example, makes some pretty decent shoes but that doesn’t mean they don’t have crappy ones out on the market. This goes the same for television brands, appliances, clothes, and electronics. Just because you have a shirt made by Ralph Lauren, it doesn’t mean it’s a good quality shirt. It just depends on the line of product or model itself.

One way to get around this is to research the ratings and reviews of the specific model you’re looking to buy. Let’s say you’re buying baby products. Graco is one of the most popular brands and many of their products get raving reviews but some of their products get pretty lackluster reviews. This could be due to a design flaw or it simply fails to meet up to the standards customers of that brand are used to seeing.

Brands Aren’t Everything

In the world of consumer products, brand recognition rules. The more popular the brand, the more likely people will buy from that brand. But if you’re the type of consumer who doesn’t care about brand and would rather buy based on quality and price, then this site will help you find those types of products.